Singapore Airlines Limited (SIA) Assignment Example | Topics and Well Written Essays - 4500 words

Singapore Airlines Limited (SIA) - Assignment Example It is conclusive to state that although some companies adopt various leadership styles due to other factors such as incompetence, the main determinant of an organization’s leadership is its desired organizational effectiveness. However, it is important to note that leadership is also affected by other factors such as personality, attitude, and beliefs. The core task of leadership in an organization is to establish, develop and sustain an effective organizational culture. Organizational culture refers to the beliefs, feelings, and values of the organization’s personnel. Effective leadership should steer an organizational culture, positively promoting team dynamics, motivation and commitment to the organization’s operations. Organizational leadership plays a significant role in enhancing job satisfaction in an organization’s workforce. According to Quinn and Rohrbaugh, job satisfaction translates into organizational effectiveness. This is because job satisfaction optimizes the productivity of an organization’s workforce. Although there are other parameters that are used to assess organizational performance, the main factor of consideration is productivity. Organizational performance is based on set goals and objectives which are mainly based on the organization’s productivity. Organizational effectiveness is realized through role modeling and strong service organizational leadership.

Creativity and Innovation Management in Restaurant

Creativity and Innovation Management in Restaurant SUKHRAJ SINGH CREATIVE AND INNOVATION MANAGEMENT In this document I am going to discuss about the Sousa restaurant that located in the Auckland in CBD. This document is the further part of previous recommendation for innovation in Sousa. Mainly in this document discuss the innovation plan for Sousa. As well as focus on the how to increase the motivation of staff and stakeholder returns. Also talk about the key barriers and how to implement the new creative and innovation idea on the Sousa organization. Determine study on the key goals of Sousa and practice of reward management and performance of curve. Create a plan strategy to control the overcome barriers and how to evaluate the company overcoming barriers. KEY BARRIES TO INNOVATION AT SOUSA We all know that every company faces lot of barriers even if it is new entrant or an old company. Every company tries to develop new inventions and new ideas. When some new ideas implement on company system someone handle easily but some company face lot of barriers. RESOURCE BARRIERS Resource barriers are barriers which related to resource required for efficiently running business. For example: Finances, Human Resources, Technology. Sousa is traditional restaurant but it has some resource barriers which should be taken care for successful running of business. HR- Human resources at Sousa are working since its existence. But all of them lack skills that are trained and equipped with latest requirements of the market. Technology- Sousa is using traditional ways of working. Use of traditional cash register and order booking on memo pad are example of lack of latest technology. Leadership- Sousa has a traditional ownership and none of the past owners and future owners (sons of owner) have leadership skills or experience. Leadership generally directs the future of an organization. So, without skilled leadership, Sousa will experience hard times for innovation. Tools and processes- just looking for innovation and asking employees to do innovative way is not a solution of creating innovation in organization. However, without tools and processes employees find it difficult to generate new ideas. Overcoming the barriers While there are some barriers to innovation in Sousa, there must be some things to overcome these barriers. While overcoming these barriers to innovation; always dig deep to get better solutions to overcome barriers. Organizational culture and innovation Success of organization is so much depends on the culture of organization. Sousa has a very traditional culture of working without many efforts to do something new. Culture of organization impacts the employee’s performance, the interest of investors and suppliers behaviors towards organization. Alignment of the goals plans of organization with organizational culture is necessary. While, Sousa will need a big route level change to implement innovation in organization, culture change is necessary. Awareness of culture is necessary. At the moment, most of the employees are just working for day to day works without any future aspects worries about organizations future. They feel safe and secure with long term relations to Sousa, so making them feeling of new needs is necessary while providing them tools to enhance their interest and skills for innovation. Tools of creating culture of innovation: Increase passion- talk with employees, involve them in organization strategy, ask for solutions, and attach them to a mission of big organizational change and survival + growth of organization. Rewards – rewards and recognition culture should be aligned to involvement in organizational planning and implementation to new ideas. Each employee that comes up with some genuine ideas should be praised or provided some monetary rewards. Give confidence to employees- give confidence to employees to take decision to their own. Most of the employees take it difficult to decide on small issues by their own. Going to boss for every little decision decrease self confidence of employees. So, employees should be given confidence to take decisions which will enhance their ability and confidence for getting solutions to problems. Fail forward- give confidence to people who give ideas that ultimately results in failure when implemented. The main thing is to fail early and try something new, this will make it sure that time and resources are utilized properly. Think little- small organizations like Sousa thinks that they are not big enough to penetrate with new innovations. This mindset shouldn’t be encouraged in Sousa. Each large business started small some day in history. ATTITUDES In a practiced place of work location, bad attitude be able to influence everybody and reason clash with employees. In a number of cases attitude harms are capable to be unseen by the majority of workers and a creative employee through a small attitude difficulty is not a disruption. A boss needs to study how to identify increasing attitude problems inside the place of work to stop them as of suitable a disruption. Everyone face attitude in every place where they go like local area and where they work. In sample words attitudes are the way of thinking towards the person our work. This is also relating to the workplace and outside area. Mainly attitudes has three different components these are as Cognitive – it’s mean what we think, other one is Belief, Affective: the way how to dealing with feeling or emotions, Co native- this show that what action we will take towards something. According to the case study attitudes is the one of main barrier for Sousa, because Sousa used old methods of food making they can’t used new technology equipment so it’s hard to Sousa employee to used new food making equipment like new BBQ chambers. They fellows also do not know how they take order with new ipad and how the show the new deals to customer on ipad. Sousa management should provide proper training to front staff how they used this things. Otherwise this put negative attitudes on customers and become barrier for Sousa. Management know that if they can invest lot money on new food making machines but they cannot trained our employees it’s become big barrier towards the Sousa marketing. Sousa management try to fined the sample and easy way to how they trained our staff and staff should learn new skills and delivery service. REWARD MANAGEMENT Reward means that thing given to employee because of his contribution to company. Most of company gives rewards in incentives and some company give employee of month and some give like pay increments. Few companies design reward system regular with organizational goals, visions, missions and job performances. In other words reward systems define that total return given by an employer to a company staff. Simply reward management main motivate is to give motivation to our employees. According to Sousa case study they need to make a perfect reward management because Sousa implements lot of new things in our store. Sousa has 14 restaurant employees and 2 duty managers. Sousa management makes new reward policy when company any employee helps Sousa to achieve goal a reward often follow, but one thing management keep in mind because some time one employee feel jealous to other employee like cast, color and some other reason like harassment. When these type of happen seen in company and workplace area it also put bad impact on the employee work ability. PERFORMANCE OF CURVE The change curve model is originated in 1969 by Elisabeth Kubler-Ross to reveal the performance of people while they come to identify that they have sickness. These years this model is new to each challenge and emergency at what time an organization change their offered strategies or method of job. Likewise as among all models opinion, it has difficulty and debaters, on the other hand, it is a good equipment to use to understand anywhere individuals are in their tour during change. Thus this sympathetic can help director adapt approach and doing well communication to people organization the change, selection them through the move about effectively. Sousa restaurant follow the old traditional way to food making and order taking. But if they can want change in our restaurant then they can try to some changes in staff area like hire new employees those are well experience in food making area, they also know how they can used the new food making machines like they can know what food need how much time and how much temperature because every dish making style is different. Nowadays in Auckland there are lot new people arrive like Indian, Japanese, and European. FIRST STAGE Sometimes any change set up to people in early stages people get shocked and mostly someone are probably they just say straight way disagree to adopt this change. Sousa employee should be shocked when the owner represents the new plan like hire new employees and new technologies machines. SECOND STAGE Anger- is the next stage. The scapegoat, inside the structure of the business, group or exacting person, is often practical. Focus the fault through an individual or one item will let am additional room of the denial by generous one more importance for the doubts since fine anxieties the potential shock can be produce. THIRD STAGE Retaining the exacting commitment to working of individuals, facilitating these people from the change curve, it will eventually grow to be obvious how the change will be here to keep. It is not any fashion and also large changes into their day-to-day lives could possibly be ought to take place. At this stage, folks will frequently try to skimp on a good end result to the change. Communication plan for implementing innovation in Sousa Stakeholder: Stakeholders are someone who have any type of interest in the business activities of organization. Stakeholders of organization I am going to discuss the most important stakeholder of Sousa, that are customers. Customers in Sousa are long term customers and were very loyal till times, but due to introduction of new restaurants in Auckland and change in customer mindset forced them to change to other restaurants which results in falling sales for Sousa. Communication plan for stakeholders: Customers adapt new thing very quickly these days. They get bored very quickly and always look for something new that is convenient to use and interesting. So, communication of innovation in Sousa to customers is necessary. Strategic communication plan This is a planned strategy that is analytical to get par the challenges of getting innovation in Sousa. Communication plan pre requirements: Analysis of stakeholders analyse the customers and their needs for communication. Channel assessment which should be the best channel of communication. For example, advertisement is one of the ways to communicate to customers. Development of communication plan: Time of communication innovation should be communicated while implementation is in process and when it is fully implemented. So, communication with customers should be regular. Required changes in customer behaviour customers should be positively adapting innovation in Sousa. This should result in most customer visits and sales. Message of occasion message should be clear to customer. They must get that which innovation ideas are implemented and what is new in Sousa. Channels of communication best channel of communication to customers are one to one talks within the restaurant. Apart from that, social media and posters should be also used.

Essay --

Review of â€Å"Prediction Models for Annual Hurricane Counts† ELserner, J. (2006). Prediction Models for Annual US Hurricane Counts. American Meteorological Society, 2935-3951. HURRICANES This paper provides a Bayesian approach towards developing a prediction model for the occurrence of coastal hurricane activity based on historic hurricane data from 1851 to 2004 from US National Oceanic and Atmospheric Administration. A hurricane is defined as a tropical cyclone with maximum sustained (1min) 10-m winds of 65kt (33 m s-1) or greater. [1]A Hurricane landfall occurs when a storm passes over land after originating in water. A hurricane can make more than one landfall. A landfall may occur even when the exact centre of low pressure remains offshore(eye) as the eyewall of the hurricane extends a radial distance of 50km. The literature review in the paper suggests a significant effect of El Nino Southern Oscillations (ENSO) on the frequency of hurricanes forming over topics and a less significant effect over sub tropics. The North Atlantic Oscillation (NAO) also plays an important role in altering hurricane activity (Elsner 2003; Elsner et al. 2001; Jagger et al. 2001; Mur nane et al 2000) has been stated. The hurricane observations considered in the model fulfills the following criteria 1 The storm hits the US continent atleast once at hurricane intensity. 2 The storm is recorded in the US continent only except Hawaii, Puerto Rico, Virgin Islands The discrepancy associated with the available data of hurricanes is about the certainty of the records for before 1899 ie the hurricane record from 1851-1898 are less certain than records available after 1899. The challenge here is to achieve such a model that gives accurate predictions even if t... ...June. Therefore the partial season count excludes hurricanes of May (1 occurred) and June (19 occurred) from the total of 274 hurricanes from 1851 to 2004. A total of 20% data is eliminated from 274 hurricanes. MODEL FOR ANNUAL HURRICANE COUNT POISSON REGRESSION MODEL h≈ Poisson (lamdai ) lamdai =exp(ÃŽ ²o+ X`i ÃŽ ²) Ln(lamdai)= ÃŽ ²o+ X`i ÃŽ ² ÃŽ ²o and ÃŽ ² define a specific model and are calculated on Bayesian approach. The model assumes the parameters (intercept and coefficient) to have a distribution and that inference is made by computing the posterior probability density of the parameter conditioned on the observed data. The Bayesian approach combines Prior belief [ f(ÃŽ ²) ] and most frequent likelihood to give the posterior Density: f(ÃŽ ²|h) proportional f(h/ ÃŽ ²).f(ÃŽ ²) The posterior density talks about the belief of parameter values after considering the observed counts.

How Organizations Can Learn from Failure Essay

Even though there is a no precise definition for failure in organizations, there is a general agreement to what failure means and could lead to. Failure is broadly defined as a condition of not meeting the intended objective or end. Failure could result in the depletion of finance, shrinking market, exit from the market, loss of market share, project failure and loss of legitimacy. We can assume that failure has negative consequences even though the final outcome may be positive, with firms learning from failure. Understanding the need for learning from failure is unquestionable; however it is tough for organizations to put this into practice. It is crucial that organizations understand failure and think about it in the right way before they can go about implementing procedures to prevent such failures from happening in the future. Learning from failure involves understanding that failure is not always bad and that learning from failure is no straightforward task. An organization cannot simply reflect on what they did wrong and expect to not make the same mistakes again. Organizations have to understand about the different degrees of failure which occur on a scale ranging from blameworthy to praiseworthy. They fall into three broad categories which are 1, failures which occur in predictable operations which could be prevented. 2, unavoidable failures which occur in complex organizations which can be managed to prevent snowballing. 3, unwanted outcomes†¦. To learn from failure, we require different strategies for each setting. It is key to detect them early, analyze failures with depth, develop hypothesis, experiments and projects to product them. In order to minimize failure employees first have to feel safe to report these failures. In the article titled strategies for learning from failure the author Amy C. Edmondson talks about http://hbr. org/2011/04/strategies-for-learning-from-failure/ar/1 First the organization has to go about understanding failure in the right way as well as all the possible side†¦ Important for managers to think about failure in the right way. Failure is not always bad. It is sometimes bad and sometimes inevitable and sometimes good. Learning from failure is not a straightforward task. The attitudes and activities required to effectively detect and analyze failures are in short supply in most companies and the need for context-specific learning strategies is underappreciated.? Organizations need new and better ways to go beyond lessons which are superficial( procedures which weren’t followed) or self serving ( The market just wasn’t ready for our great new product) That means jettisoning old cultural beliefs and stereotypical notions. The blame game? A spectrum of reasons for failure? http://www. uk. sagepub. com/upm-data/10989_Chapter_9. pdf Failing to learn from failure reasons? -Simply experiencing a negative event is not sufficient for learning. – Learning can be a complicated process, the acquisition of knowledge and the shifts in behavior must occur at all levels of a highly complex system. â€Å"Bazerman and Watkins (2004) contend that, when organizations fail to learn failures, they become susceptible to predictable surprises. What is the difference between predictable and unpredictable surprises? Predictable surprises occur when an organization leadership ignores or fails to understand clear evidence that a potentially devastating problem to occur. There are different sort of failures and not all failures are created equally. Bazerman and Watkins( 2004) identify four ways in which organizations fail to learn from failures that occur around them: Scanning Failures: failure to pay close attention to potential problems both inside and outside the organization; this failure could be due to arrogance, a lack of resources, or simple inattentions? Intergration failures: failure to understand how pieces of potentially complicated information fit together to provide lessons of how to avoid crises. 3. Incentive Failures: failure to provide sufficient rewards to people who report problems and take actions to avoid possible crises 4. Learning Failures: failure to draw important lessons from crises and preserve their memory in the organization Organizations who face these failures potentially could damage their organizational integrity. Eg Mitroff and Anagnos 2001, Managing Crises before they happen: what every manager needs to know about crisis management. 1982, Johnson and Johnson could respond to an external crisis with their product being linked to cyanide poisoning and thus the company responded quickly by pulling their stock of capsules from the shelves and having great PR work. J and J knew how to handle their PR well and their product managed to get back to the top seller. J and J however became a victim of its previous succ ess and had not done well with ‘Predictable surprises’ where crises occurred within the company. J and J had failed to do proper product scanning and had been a different sort of failure. failure of a different type? Failure of Success. Problem 1 and 4. Learning from failure: Sitkin 1996- Mittelstaedt (2005) – Failure is an essential part of learning for many organizations. Failures, should not be hidden or avoided. Making mistakes is essential to success, a company which appears to be free from disruption may be operating unrealistically and from a uniformed perspective. â€Å"learning to identify mistakes analytically and timely is the difference between failure and success. † Too often employees and managers are unwilling to admit small failures for fear of reprisal. The unwillingness to recognize and embrace failure is also a failure to recognize and respond to potential crises. The longer these small crises build up the higher likelihood it could escalate into a major crisis. In successful organizations, failure creates recognition of risk and a motivation for change that would not exist otherwise. Describes this recognition as a â€Å"learning readiness† without failure, very difficult to produce in most organizations. Sitkin cautions that not all failures are equally effective in fostering good risk management. Organizations learn best from intelligent failures, which have these characteristics, result from planned actions, uncertain outcomes, modest in scale, and take place in domains that are familiar enough to permit effective learning. Organizations need to recognize risks by accepting and acting on failures. Learn the best when failure results from competent actions, not major crises. Still within the comfort zone and employees are eager and experienced enough to respond. These opportunities arise: Vicarious Learning – learning that occurs as a function of observing, retaining and replicating behavior observed in others. Organizations need not fail as an entity in order to learn. Successful organizations engage in vicarious learning in order to recognize risk, organizational leaders observe the failures or crises experienced by similar organizations and take action to avoid making the same mistakes. Examples of Vicarious Learning- Give!!! Organizational memory: Without learning from their own and other’s mistakes organizations stagnate and fail to respond to potential threats in an ever-changing world. Learning has no use if the knowledge is not retained. An example of failure in organizational memory is the Union carbide plant in Bhopal, India in 1984. Early in December morning, the plant leaked a deadly cloud of gas that settled over part of the sleeping city of a million residents. Within two hours 2000 of them were dead with thousands left injured? Part of the reason for the disaster was a loss in organizational memory. The plant had been slated for closure and many experienced staff had been transferred out, leaving minimal crew with little work experience, with the training for remaining crew at a minimum. The crisis was traced to staff reductions and oversight failures. Much of the blame for the tragedy rests with a rapid reduction in experienced staff that took with them a large share of organizational memory. Organizational memory comprises of, a) Acquiring knowledge, done by recognizing failures within the organization and by observing failures of similar organizations. b) Distributing knowledge is the key to organizational memory. Highly experienced employees will leave the organization and these people should be given an opportunity to share their knowledge around or those departing personnel will go along with their experience. ) Acting upon knowledge, is important for organizational memory to serve an organization. New employees need to learn from those departing ones.! New employees cannot do things their own way or else it will lead to repeat failures†¦.!!!! Employees have many opportunities to discard the hard-earned knowledge. Because organizational memory depends on exchanging information from one person to another perception change , mistreatment and stubbornness to learn can disrupt preserving organizational memory. Organizations need to learn and build from previous experiences. Unlearning: Effective organizational learning depends on an organizations ability to unlearn practices and policies that have become outdated by environmental changes. Example of Unlearning 1. Expanding Options: When organizations are unwilling to forego routine procedures during crisis or potential crisis situations, they lose the capacity to react to unique circumstances. Unlearning enables the organization to expand its options. 2. Contracting Options: In some cases, organizations may respond to a crisis with a strategy that has worked well in the past. In the current situation, however, the strategy from the past may actually make matters worse. In such cases, organizations must be willing to reject some strategies in favor of others. 3. Grafting: In the previous section, we discussed the need for organizations to hand down existing knowledge to new employees. If the socialization of new employees is so intense that they cannot bring new knowledge to the organization, however, the organization is doing itself a disservice. Although organizational memory is essential, some degree of unlearning Opportunity 1: Organizations should treat failure as an opportunity to recognize a potential crisis or to prevent a similar crisis in the future. Opportunity 2: Organizations can avoid crises by learning from the failures and crises of other organizations. Opportunity 3: Organizational training and planning should emphasize the preservation of previous learning in order to make organizational memory a priority. Opportunity 4: Organizations must be willing to unlearn outdated or ineffective procedures if they are to learn better crisis management strategies Bazerman, M. H. & Watkins, M. D. (2004). Predictable surprises: The disasters you should have seen coming and how to prevent them. Boston: Harvard Business School Press. Huber, G. P. (1996). Organizational learning: The contributing processes and the literatures. In M. D. Cohen & L. S. Sproull (Eds. ), Organizational learning (pp. 124-162). Thousand Oaks, CA: Sage. Mitroff, I. I. , & Anagnos, G. (2001). Managing crises before they happen: What every executive and manager needs to know about crisis management. New York: AMACOM. Mittelstaedt, R. E. (2005). Will your next mistake be fatal? Avoiding the chain of mistakes that can destroy. Upper Saddle River, NJ: Wharton. Sitkin, S. B. (1996). Learning through failure: The strategy of small losses. In M. D. Cohen & L. S. Sproull (Eds. ), Organizational learning (pp. 541-578). Thousand Oaks, CA: Sage. Tompkins, P. K. (2005). Apollo, Challenger, Columbia: The decline of the space program. Los Angeles: Roxbury. Organizations who face these failures potentially could damage their organizational integrity. It is important for an organization to identify these failures and act on them while the company is still in operation. Having a crisis management team to prepare, respond and recover from a crisis is paramount in ensuring that the organization recovers and continues. Preparation must happen before a crisis occurs. In times of crisis, organizations need to systematically analyze its errors, acknowledge the errors and limits of the organization as well as address the issue with a level of sophistication. When an organization continually fails to differentiate and neglect crisis and failures it could lead to detrimental problems for the organization. Failure/ Crisis Management Case Study 1 A hypothetical example would be the Deepwater Horizon oil spill (BP oil spill) that occurred in the Gulf of Mexico from 20 April 2010 to 15 July 2010. The estimated 185 million barrels of oil first made landfall in Louisiana. By June 2010, the tar balls and oil mousse had reached the shores of Mississippi, Alabama and Florida. By August, it had smeared tourist beaches, washed onto the shorelines of sleepy coastal communities, oozed into the marshy bays that fishermen have worked for generations as well as killed millions of wildlife in the process. Instead of dealing with the failure in a professional way, BP inadvertently created a PR situation synonymous with herding cats. It’s had to fight to clear up two quagmires – its oil mess and its tarnished image. (Please Refer to Appendix- New York Times, Gulf of Mexico Oil Spill) In times of crisis or failure, it is important for an organization to understand the need for a comprehensive risk analysis. Should the failure be environmentally or socially threatening, impressions demonstrations of empathy and competence are vital. BP was not prepared to successfully deal with such a catastrophe. To minimize the damage, BP should have immediately accomplished five tasks: 1. Issue regular, frequent progress reports 2. Control the pictures (even some on the Web site appeared to be canned or generic) 3. Transparency 4. Display empathy as a concerned corporate entity comprised of authentic people diligently making a good-faith effort to solve the problem Failure/ Crisis Management Case Study 2 Failure, if properly attended to and rectified is a great plus. It gives the much needed confidence to the public, client or stakeholders in the product and organization. Furthermore, with proper management, the organization will be able to assess its capacity to deal with the systemic and circumstantial deficiencies leading to failures and work out a way forward. A great example would be the Johnson and Johnson Tylenol poisoning crisis in 1982. When the Tylenol scare occurred, Johnson and Johnson responded immediately and positively, taking the analgesic off the shelves, keeping the public apprised of the investigation, and their instituting new tamper-proof seals to make their product more secure. An organization needs to be upfront and out front with their communication about the situation and what they are doing to correct it and protect the public. The organization has to keep the public’s best interests at heart when communicating the issue effectively, clearly, accurately, and promptly upon discovering the problem. Having a crisis management plan in place before a crisis occurs puts an organization in a solid position to handle it more effectively and responsibly. Detecting failure, analyising failure, promoting experiementation? Deviance Inattention Lack of Ability Process Inadequacy Task Challenge Process Complexity Uncertainty Hypothesis Testing Exploratory Testing Blameworthy Praiseworthy Violating a prescribed practice or process by choice Straying away from specifications Does not possess the necessary qualifications or skills for the task Adhering to a prescribed but faulty or incomplete task Task too difficult to be executed reliably each time Process comprises of element breaks when encountering interactions Lack of clarity causes actions which seem reasonable but produces undesired results An experiment to prove and idea, fails Experiment to increase knowledge and understand possibilities leads to an unwanted result

Part Three Chapter I

Duplicity 7.25 A resolution should not deal with more than one subject †¦ Disregard of this rule usually leads to confused discussion and may lead to confused action †¦ Charles Arnold-Baker Local Council Administration, Seventh Edition I ‘†¦ ran out of here, screaming blue murder, calling her a Paki bitch – and now the paper's called for a comment, because she's †¦' Parminder heard the receptionist's voice, barely louder than a whisper, as she passed the door of the staff meeting room, which was ajar. One swift light step, and Parminder had pulled it open to reveal one of the receptionists and the practice nurse in close proximity. Both jumped and spun round. ‘Doct' Jawan – ‘ ‘You understand the confidentiality agreement you signed when you took this job, don't you, Karen?' The receptionist looked aghast. ‘Yeah, I – I wasn't – Laura already – I was coming to give you this note. The Yarvil and District Gazette's rang. Mrs Weedon's died and one of her granddaughters is saying – ‘ ‘And are those for me?' asked Parminder coldly, pointing at the patient records in Karen's hand. ‘Oh – yeah,' said Karen, flustered. ‘He wanted to see Dr Crawford, but – ‘ ‘You'd better get back to the front desk.' Parminder took the patient records and strode back out to reception, fuming. Once there, and facing the patients, she realized that she did not know whom to call, and glanced down at the folder in her hand. ‘Mr – Mr Mollison.' Howard heaved himself up, smiling, and walked towards her with his familiar rocking gait. Dislike rose like bile in Parminder's throat. She turned and walked back to her surgery, Howard following her. ‘All well with Parminder?' he asked, as he closed her door and settled himself, without invitation, on the patient's chair. It was his habitual greeting, but today it felt like a taunt. ‘What's the problem?' she asked brusquely. ‘Bit of an irritation,' he said. ‘Just here. Need a cream, or something.' He tugged his shirt out of his trousers and lifted it a few inches. Parminder saw an angry red patch of skin at the edge of the fold where his stomach spilt out over his upper legs. ‘You'll need to take your shirt off,' she said. ‘It's only here that's itching.' ‘I need to see the whole area.' He sighed and got to his feet. As he unbuttoned his shirt he said, ‘Did you get the agenda I sent through this morning?' ‘No, I haven't checked emails today.' This was a lie. Parminder had read his agenda and was furious about it, but this was not the moment to tell him so. She resented his trying to bring council business into her surgery, his way of reminding her that there was a place where she was his subordinate, even if here, in this room, she could order him to strip. ‘Could you, please – I need to look under †¦' He hoisted the great apron of flesh upwards; the upper legs of his trousers were revealed, and finally the waistband. With his arms full of his own fat he smiled down at her. She drew her chair nearer, her head level with his belt. An ugly scaly rash had spread in the hidden crease of Howard's belly: a bright scalded red, it stretched from one side to the other of his torso like a huge, smeared smile. A whiff of rotting meat reached her nostrils. ‘Intertrigo,' she said, ‘and lichen simplex there, where you've scratched. All right, you can put your shirt back on.' He dropped his belly and reached for his shirt, unfazed. ‘You'll see I've put the Bellchapel building on the agenda. It's generating a bit of press interest at the moment.' She was tapping something into the computer, and did not reply. ‘Yarvil and District Gazette,' Howard said. ‘I'm doing them an article. Both sides,' he said, buttoning up his shirt, ‘of the question.' She was trying not to listen to him, but the sound of the newspaper's name caused the knot in her stomach to tighten. ‘When did you last have your blood pressure done, Howard? I'm not seeing a test in the last six months.' ‘It'll be fine. I'm on medication for it.' ‘We should check, though. As you're here.' He sighed again, and laboriously rolled up his sleeve. ‘They'll be printing Barry's article before mine,' he said. ‘You know he sent them an article? About the Fields?' ‘Yes,' she said, against her own better judgement. ‘Haven't got a copy, have you? So I don't duplicate anything he's said?' Her fingers trembled a little on the cuff. It would not meet around Howard's arm. She unfastened it and got up to fetch a bigger one. ‘No,' she said, her back to him. ‘I never saw it.' He watched her work the pump, and observed the pressure dial with the indulgent smile of a man observing some pagan ritual. ‘Too high,' she told him, as the needle registered one hundred and seventy over a hundred. ‘I'm on pills for it,' he said, scratching where the cuff had been, and letting down his sleeve. ‘Dr Crawford seems happy.' She scanned the list of his medications onscreen. ‘You're on amlodipine and bendroflumethiazide for your blood pressure, yes? And simvastatin for your heart †¦ no beta-blocker †¦' ‘Because of my asthma,' said Howard, tweaking his sleeve straight. ‘†¦ right †¦ and aspirin.' She turned to face him. ‘Howard, your weight is the single biggest factor in all of your health problems. Have you ever been referred to the nutritionist?' ‘I've run a deli for thirty-five years,' he said, still smiling. ‘I don't need teaching about food.' ‘A few lifestyle changes could make a big difference. If you were able to lose †¦' With the ghost of a wink, he said comfortably, ‘Keep it simple. All I need is cream for the itch.' Venting her temper on the keyboard, Parminder banged out prescriptions for anti-fungal and steroid creams, and when they were printed, handed them to Howard without another word. ‘Thank you kindly,' he said, as he heaved himself out of the chair, ‘and a very good day to you.'

How to Write an Essay on Philosophy of Life

How to Write an Essay on Philosophy of Life Philosophy of Life General guidelines for composing a philosophy essay on ‘Philosophy of Life’ How to start writing How to create an outline How to write a thesis for a philosophy essay on ‘Philosophy of Life’ How to write an introduction Tips on how to write an introduction and thesis How to write body paragraphs Tips on body writing How to conclude Tips on conclusion writing Paper revision Philosophy of Life (Essay sample) General guidelines for composing a philosophy essay on ‘Philosophy of Life’ The philosophy of life encompasses a general view of or an approach to life as well as the purpose of life. Philosophers explain life in different features that include how human naturally feel, think, and act. Also, one can explain that as anything that makes life meaningful such as creating a moral character and making achievements is essential for explaining the meaning of life. How to start writing The purpose of writing your essay on Philosophy of Life is for one to explore the life choices as well as directions that widens the chances of living an inspired life. Therefore, while starting the essay writing, the writer has to ensure that he/she has carefully read the relevant information relating to the topic. Also, since the writer wants to ensure that everything in the paper is relevant to the topic, one has to focus on the important elements of life and also ask yourself questions like, what guides the decisions and actions you take and how do you approach the way you live your life? How to create an outline Before the writer starts writing, one requires to have a plan for the essay; this includes organizing ones thoughts as well as the arguments. A good paper outline helps the writer to conduct research and write the paper efficiently. Therefore, one is required to thinks about how to explain various terms, the position to present your argument or criticism. For instance, a good outline contains introduction and thesis statement, major arguments as well as support for your main points and a conclusion. How to write a thesis for a philosophy essay on ‘Philosophy of Life’ While writing the essay, one is required to have the main point, main idea and the argument you develop to reflect your main idea. However, the sentences that hold the main idea are referred to a thesis statement. Thesis statement presents the topic of the essay and also explains to your reader about the main point of your paper. However, the writer should read the main sources, and figure out the main thesis points to create a working thesis. To develop an effective thesis, one should avoid placing thesis statement late in the paper, avoid unclear words and also clearly indicate the point of your paper. How to write an introduction The first impressions of a philosophical essay are very important because, without an eye-catching introduction, your writing will be flat. However, when writing the introduction, the writer should introduce the essay with a broad statement of what the reader should expect in ones essay. Also, one should provide significant background but not the main argument and persuade your reader that the paper is worth reading. Tips on how to write an introduction and thesis Developing a good introduction as well as thesis statement sometimes is the hardest part of an essay writing. Writing the beginning is ones chance to get your readers attention by expressing your creativity. However, the first paragraph should explain your topic and the originality of thesis statement. To develop an efficient introduction and thesis statement, one should first understand the main purpose of the introductory paragraph which includes understanding general information the writer requires to make the essay. Also, one requires utilizing strategies that attract your audiences attention for instance by sharing a personalized story. The writer should also understand the main purpose of thesis statement which creates a focus for ones paper. Furthermore, a thesis statement should be placed at the end of your introduction paragraph explaining the main idea of your essay. Finally, one should avoid using the common introductory method like, ‘In this paper, I will†¦.. How to write body paragraphs The body paragraphs present the writers main points and also contains ones textual argument and evidence. Every main point you stated in your outline becomes a body paragraph. However, the writer should correctly format the body paragraphs and have clear transitions. Tips on body writing To create efficient body paragraphs, one should start by pointing out the main ideas in form of sentences. Next, the writer should write down the elaboration of the main points which includes description and discussion. Also, the writer should present philosophical evidence to support the main idea. The body paragraphs should also contain transitions to help your reader get cues of your flow. Examples of transitional words are afterward, likewise, however, nearby and accordingly among others. Finally, the writer should avoid plagiarism. To explain this, one should present body paragraphs that are well paraphrased and quoted without copying many of your ideas from other sources. How to conclude Sometimes writing the conclusion can be hard because one feels that there is nothing left to say. The writer can conclude the essay with a brief summary that includes the main points of the paper. One can also leave a final impression on the reader by giving new suggestions. Tips on conclusion writing A good conclusion can be created by resonating the introduction. Challenging your readers. Looking forward to the future. Paper revision After completing your essay, as a writer, it is important to review and reread your word. This can be done by using grammar check to review your spelling and spacing before you turn in your work. Also, one should keep the papers format simple for instance, double spacing, justified left and use Times New Romans font. Finally, you can read your essay loud or give your peer to review your work before you submit. Philosophy of Life (Philosophy Essay Sample) A philosophy of life can be referred to the practical philosophy that helps people transform the image of their thoughts. Everyone views the world in different ways and have different beliefs of how other people should conduct themselves. Some people might consider honesty, tolerance, and loyalty to be the most vital aspects that reflect a good person, although the ability for oneself to be optimistic is the most significant trait. Moreover, a smile and sense of humor are also very important. However, I believe that being positive in life is always looking at the brighter side in a bad situation which is one of the keys to happiness. Therefore, a practical philosophy of life attempts to strengthen our relationship with day-to-day life. The purpose of this essay is to explain how philosophy contributes to everyones daily living. In day-to-day life, we live in our mind, and our existence brings the life to a physical reality. However, philosophy does not stay within our minds, but our beliefs and morals are passed from the mind to physical reality. This is the life we have, and no one owns his or her life, it just passes through our physical body. Sometimes, you can get a hold on some aspects of life, and pass them to someone else life and to do so, everyone has to pay much attention to life. Our minds control our taste of living where the philosophy for day-to-day life objects to try life in all its riches. This is one way of people trying to engage with life in a positive way, trying to bring ones thought and ideas into physical reality and converting ones dream to something perceptible. Having a positive thought about life does not mean imposing judgment on the past lived experience, but it means being transformed and seeing what is in your transformed into real life. A philosophy of daily life contributes to people taking life in different perspectives. This means that, if one has not tasted all the riches of life, he or she tends to adhere to various ideals or norms without the honor of your own perception and experience. This makes life become like an image or imitation of a convincing ideal. An imitation is a copy of something real, therefore, when life becomes an imitation, we lose its contact. For example, having new friends is very important, but, choosing right the one who will not stab your back is more important. However, the philosophy of our daily life helps us to overcome seductive beliefs and situations that its reality is unchangeable. The point of philosophy here is to our decisions concrete instead of abstract. One does not have to think or talk about anything if he or she does not think of the negativity or positivity of it. The philosophy of life varies depending on each persons life experience and therefore everyone has a different view of the world as well as different beliefs. Similarly, this applies in day-to-day life where it is through our self-awareness that we become more proficient to experience what hinders us from becoming something else. However, philosophy of life guides us to be real, not actual.

A Lesson in Spelling Definite

A Lesson in Spelling Definite A Lesson in Spelling Definite A Lesson in Spelling Definite By Maeve Maddox Next to the possessive adjective its, the word definite is possibly the most misspelled word in English. If I had a nickel for every time Ive circled the misspelling definate in a students paper, Id have enough money to buy a house. Perhaps one way to impress the correct spelling of definite on the mind would be to consider the family of words to which it belongs. finite: having bounds, ends, or limits infinite: having no limit or end infinity: the quality or attribute of being infinite or having no limit define: to settle the limits of And, of course, theres definite: Having fixed or exact limits Look at all the i words in these definitions; Something that is infinite has no limits. Something that is finite has limits. To define is to limit. Something that is definite is limited. There! Go forth and spell definite with two is. For babies and children, whose nutritional needs are extraordinary, the risks are definite and scary. The breast milk of vegetarian and vegan mothers is dramatically lower in a critical brain fat, DHA (www.nytimes.com) one of the more useful words in the English language, but according to research by a linguistics professor, use of the definite article â€Å"the† has declined â€Å"radically† over the last century. (www.theguardian.com) of state for public health, committee chairman Neil Parish wrote: â€Å"We are disappointed with the lack of definite action taken by the FSA [Food Standards Agency] and wider government to date. We trust that the further response (www.theguardian.com) Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Spelling category, check our popular posts, or choose a related post below:What Does [sic] Mean?How to Play HQ Words: Cheats, Tips and TricksFew vs. Several

Writing introductions and endings to grab attention and leave an impression

Writing introductions and endings to grab attention and leave an impression Writing intros and endings We remember firsts and lasts much more than we remember in betweens. Most people can remember their first day at school, or what they had for dinner last night, for example. Thats why introductions and conclusions are perhaps the two most critical parts of any document. Unfortunately, theyre also often the weakest. Most people have no idea how to write an introduction that grabs the readers attention. And even more people neglect to write a conclusion altogether. But there are four basic types of intro and ending that you can use for most documents. Here are two of them. Getting started Many people follow the misguided advice to start somewhere in the middle and write the introduction last. But getting your introduction right doesnt just attract the reader, it also helps your document flow as you write. So begin writing your introduction first. One of the most effective types of introduction is the historical beginning. This type of introduction contrasts what used to happen last year/century or whenever with whats happening now, and creates a real sense of movement in your readers mind. For example: Ten years ago, the marketing budget was 3 million a year. Now that figure has almost tripled. Now youve got your readers attention, theyll almost certainly be eager to know why the budget has increased so much. Start telling them, and theyre hooked. Closure The conclusion is your opportunity to leave a lasting impression and keep what youve written in the readers mind. One good way to do this is to look forward, or predict the future. For example: The annual report shows that growth has been steady, but sales still need to improve for the upturn to continue. You can find out more about effective intros and endings on an Emphasis in-company or public course. Or you can email to ask us about how we can help your organisation. Back to High-impact business writing course.

Mergers and Acquisitions Paper Research Example | Topics and Well Written Essays - 1500 words

Mergers and Acquisitions - Research Paper Example By this process, the merging companies aim to enhance their long term profitability by expanding their operations. In contrast, acquisitions occur between the bidding company and the target company and it may be either hostile or friendly. Under acquisition, often it is seen that bidding company purchases the assets of the target company. There are several types of M&A and the mode is chosen according to the nature, market position, and requirements of concerned companies. This paper will examine five types of M&A such as horizontal, vertical, congeneric, conglomerate and spin-offs using recent examples. 1. Horizontal M&A In the case of a horizontal M&A, two competing companies merge together so as to take advantage of its same product lines and markets. This strategy reinforces the market position of the integrated firm since the large scale production considerably minimizes the cost of production and thereby increases the profitability. It is precise that the large scale operations will certainly increase the market reputation of the integrated firm which would in turn enable the firm to negotiate successfully with its suppliers and buyers. In the opinion of Frensch (2007), a horizontal M&A aids the integrated firm to divide the labor among different large organizational units effectively. Merger between Daimler- Benz of Germany and Chrysler Corporation of United States is a good example for horizontal mergers. 2. Vertical M&A Zain (2008) states that a ‘customer-company or company-supplier relationship’ is reflected when two companies are merged under vertical M&A concept. Scholars opine that vertical M&A mitigates market uncertainties and thereby promotes decrease in transaction costs. According to Buhner (as cited in Frensch, 2007, p. 46), these transaction cost may include search and information cost, contract conclusion cost, quality control cost, and administration and taxation costs Amalgamation of Apple with Intel can be termed as a vertic al merger. 3. Congeneric M&A Congeneric M&A is a merging strategy where two companies in the same or related industries offering different product lines merge together. In other words, these companies would not have common customer or buyer. Under congeneric M&A, it is observed that the merging companies may share similar distribution channels. A well popularized congeneric merger is Citigroup’s acquisition of Travelers’ Insurance. 4. Conglomerate M&A A conglomerate M&A refers to the merger of two organizations that are engaged in totally unrelated business operations. In most cases, the merging companies would be operating in different geographical areas. It is a best available strategy for extending business territories and extending product ranges. However, it is noted that conglomerate mergers occurs rarely as a result of strategic failures. It has been identified that Kelso’s acquisition of Nortek was a conglomerate merger. 5. Spin-offs Under this technique , an existing business division of a parent company distributes new shares so as to create an independent company. It can be reflected as a type of divestiture. Business houses wishing to reshape their structure often sell less productive businesses as spin-offs. Factors leading to M&A activities From the above discussion, it is easy to analyze the benefits of different mergers and acquisition strategies. It is found that severe competition is the major reason that often causes amalgamation

Public Order Legislation and Fundamental Rights Essay

Public Order Legislation and Fundamental Rights - Essay Example Public protests are generally encompassed within the framework of the right to free expression and free association which is an essential part of a democracy. However the European Convention of Human Rights also includes among its umbrella of rights guaranteed to people, the right to such freedom of speech and association which may also include the freedom to protest6. But this right to public assembly is not one of the fundamental rights, such as that of the right to life or the right against torture7, therefore these rights may be regulated to some extent by the Government through the police in the interest of maintaining law and order. But how far can policing be extended? While these rights may certainly be regulated, they cannot be obstructed and developments that have been occurring within the UK for the past two decades appear to point in that direction. The Criminal Justice and Public Order Act of 1994:Public protest has been a part of UK history, but has not been construed t o be criminal without due cause. The Public Order Act of 1986 had introduced some restrictions on public gatherings, camping and other activities, however these provisions as extended into the Criminal Justice and Public Order Act of 1994 to cope with criminal and terrorist elements, has resulted in a wider range of activities being construed as criminal offences.Specific provisions that are of interest in the case of public order are from section 619 up to sections 77-80 that even deal with the traveling community

Does the mixture of debt and equity in a firm's financial structure Essay

Does the mixture of debt and equity in a firm's financial structure matter Why - Essay Example Primarily the equity shares are issued at ‘Par value’ but subsequent issues are made at premium. The company can finance its capital and revenue expenditure through the issuance of these shares or through its internally generated funds. The shareholder’s equity, as presented in the statement of financial position, comprises of retained earnings and issued and subscribed shares. Retained earnings are the accumulated profits from the period the company was incepted. These retained earnings or internally generated accumulated funds can also be utilized by the company in financing its assets. Debts are classified into current and non-current. Current debts include items such as accounts payable, accruals etc which arise in the normal course of business and pertain to company’s day to day operations. In order to understand the impact of debt in the capital structure of a company, it is imperative that the company should clearly get acquainted with the concept of debt. There is no universal agreement between the financial analysts all across the corporate sector when it comes to identifying what constitute a debt. It is considered a general notion that the long term debt as appearing in the balance sheet of the company constitutes the debt in the capital structure of the company. However, this definition of debt is way too broad and it includes the credits and short term overdraft of the company as well. The impact of debt on the capital structure can be analyzed from two different perspectives of financial accounting and financial management. Educated investors only invests in companies analyze several ratios such as current ratio, quick ratio and debt to equity ratio. Current ratio is quite important from the investor’s perspective as it tells the state of liquidity of the company and would it be able to pay off its long term debts in the future. The most commonly used liquidity ratio, the current ratio, which is calculated by comp aring the current assets and current liabilities. The strengthened the current ratio the more ability the company has to pay its debts and short term obligations over the next 12 months. The asset test, which is also regarded as the quick ratio, is calculated by subtracting the inventory balance from the total current assert balance. Out of the current assets mentioned, inventories are regarded as the one which takes comparatively more time to be converted into cash or cash equivalent. The gearing ratios indicate the level of risk taken by a company as a result of its capital structure. These ratios are a great source of determining the level of financial risk to which the company is exposed and thus helps in reducing it to the optimum. The equity ratio indicates how much of the entity’s assets are financed through the finances generated through the revenue generated from the operations of the entity and raising financing through equity issue rather than acquiring debts or ot her financial institution. In addition to the above, the cost of raising funds in the form of loan acquired from the bank or financial institutions is substantially less as compared to the cost of raising financing through shares or bonds. The cost of raising equity comprises of printing of shares, cost of listing the equity shares on the stock market

Research paper on hamlet Proposal Example | Topics and Well Written Essays - 2750 words

Paper on hamlet - Research Proposal Example I am interested in the aspect of delay in action by Hamlet. Hamlet’s delay is interpreted with many reasons. After reading the play more than twice, I also found many interpretations for delay in action by Hamlet. I have also read certain articles that I found to be helpful for my research work. I do not want to include psychological reading of the play related to Oedipus complex as it is a full-fledged topic in its own. I have read the articles that I will also attach with the research and after reading them, I read the whole play again which was really helpful in obtainment of ideas related to the research proposal. Hamlet’s procrastination and delay can be seen as a result of his moral scruples and conscience; his delay can also be a result of his moral repulsiveness; his delay is also an outcome of his deepened melancholy and lastly, his delay can be a result of his over examination and speculation of the whole situation. When Hamlet gets the news of his father’s murder by his father’s ghost, he ponders over the situation and tries to judge the accuracy of the ghost’s revelation and even after having knowing that the ghost’s revelation is true, he is indecisive and irresolute. He delays his action and there are no chances of his revenging if the luck has not pressurized him to move forward and to kill his father’s murderer. Hamlet kills his father’s murderer but he kills him as he has no other option. Claudius tries to murder Hamlet twice and his second attempt is fruitful. Hamlet gets killed but he is successful to take his revenge. Hamlet is depressed and worried after his father’s sudden death and his mother’s marriage is an additional source of depression for Hamlet. In this depressed and melancholic state, he gets the news of his father’s being murdered by Claudius, his mother’s second husband. His melancholy is deepened. He is unable to

Compare and contrast the effectiveness of the flag state measures Essay

Compare and contrast the effectiveness of the flag state measures - Essay Example Flag state, port state and trade measures are implemented for promoting responsible operations of fisheries. Flag state measures in relation to a fishing vessel, are the rules implemented by the state under whose laws the fishing vessel is registered or licensed. In the case of a fishing vessel that is not registered or licensed under the laws of any state, the term refers to actions taken by the state whose flag the fishing vessel is entitled to ply2. Port state measures refers to the â€Å"inspection of foreign ships in national ports to verify that the condition of the ship and its equipment comply with the requirements for international regulations, and that the ship is manned and operated in compliance with these rules†3. Trade measures are trade related tools for improving fisheries management, including measures to monitor and enforce compliance with Regional Fisheries Management Organizations (RFMOs), trade regulation under the Convention on International Trade in Endangered Species (CITES), and other trade-related acts4. The issue of Illegal, Unreported and Unregulated (IUU) fishing is being highlighted by the international fisheries policy agenda in recent years. This is because IUU fishing not only undermines the sustainability of fisheries management methodology both domestically and internationally thereby impacting ocean biodiversity, but also has detrimental economic and social outcomes. Hence, ensuring the sustainability of fisheries by promoting responsible fishing, is now being increasingly focused on5. Illegal, unreported and unregulated (IUU) fishing is a growing threat to sustainable fisheries management and marine biodiversity. It occurs in all fisheries whether they are operated in areas under national jurisdiction or on the high seas. A number of international policy instruments that address the management of world fishery resources, also cover the issue of IUU fishing. In spite of the

Homeland security Assignment Example | Topics and Well Written Essays - 250 words - 3

Homeland security - Assignment Example By increasing the strictness of immigration policies and not allowing immigrants to enter the United States the terrorist plots can be foiled. This is because most of these plots are created by immigrant populations who enter the United States with the aim of harming the nation. By implementing these policies terrorist such as Dzhokhar and Tamerlan Tsarnaev who were immigrants in United States and planned the bombings that took place in Boston can be stopped from entering the nation (Abad-Santos, 2013). Another step that can be taken by the United States is that it needs to relax its firearm ownership laws and provide law abiding citizens with guns so they can protect the nation on their own. It has been proven that strict laws regarding ownership of guns cannot stop terrorist attacks. This is quite evident in the terror attack that was conducted in France when terrorist attacked Charlie Hebdo (Taylor, 2015). Furthermore the United States need to monitor as well as control the terror ists easy access to bomb making technologies and devices. In the Boston Bombings the terrorist used easily accessible materials for developing the bombs (Boesveld, 2013). By making it difficult for terrorists to access such materials, United States can easily avert future terrorist attacks. Abad-Santos, A. (2013). Who Is Dzhokhar Tsarnaev, the Man at the Center of the Boston Manhunt?. The Wire. Retrieved 26 February 2015, from http://www.thewire.com/national/2013/04/who-is-dzhokhar-tsarnaev-boston/64382/ Boesveld, S. (2013). Pressure cooker bombs seized in B.C. used in Boston Marathon, Mumbai train attacks. National Post. Retrieved 26 February 2015, from http://news.nationalpost.com/2013/07/02/pressure-cooker-bombs-seized-in-b-c-used-in-boston-marathan-mumbai-train-attacks/ Taylor, A. (2015). France has strict gun laws. Why didn’t that save Charlie Hebdo

Compare and contrast the effectiveness of the flag state measures Essay

Compare and contrast the effectiveness of the flag state measures - Essay Example Flag state, port state and trade measures are implemented for promoting responsible operations of fisheries. Flag state measures in relation to a fishing vessel, are the rules implemented by the state under whose laws the fishing vessel is registered or licensed. In the case of a fishing vessel that is not registered or licensed under the laws of any state, the term refers to actions taken by the state whose flag the fishing vessel is entitled to ply2. Port state measures refers to the â€Å"inspection of foreign ships in national ports to verify that the condition of the ship and its equipment comply with the requirements for international regulations, and that the ship is manned and operated in compliance with these rules†3. Trade measures are trade related tools for improving fisheries management, including measures to monitor and enforce compliance with Regional Fisheries Management Organizations (RFMOs), trade regulation under the Convention on International Trade in Endangered Species (CITES), and other trade-related acts4. The issue of Illegal, Unreported and Unregulated (IUU) fishing is being highlighted by the international fisheries policy agenda in recent years. This is because IUU fishing not only undermines the sustainability of fisheries management methodology both domestically and internationally thereby impacting ocean biodiversity, but also has detrimental economic and social outcomes. Hence, ensuring the sustainability of fisheries by promoting responsible fishing, is now being increasingly focused on5. Illegal, unreported and unregulated (IUU) fishing is a growing threat to sustainable fisheries management and marine biodiversity. It occurs in all fisheries whether they are operated in areas under national jurisdiction or on the high seas. A number of international policy instruments that address the management of world fishery resources, also cover the issue of IUU fishing. In spite of the

Trip itinerary Assignment Example | Topics and Well Written Essays - 750 words

Trip itinerary - Assignment Example In this ethnically diverse category, most of the people have attained college education level and are professionals who are urbanized. The average age of people in this category is less than 55 years and families may or may not have children. In terms of lifestyle, people in the American Dreams Segment like to visit zoos, watch entertainment TV and read Tribune. In addition, people in this category shop at Kaiser Pharmacy and are able to afford vehicles such as Volkswagen Tiguan signifying their income levels. The itinerary summary involves a planned tour to Oklahoma from Houston by road. In Oklahoma, the family, which consists of two parents with an average age of 48 and 50 years and two children, aged 18 and 20 years will visit several places including zoo parks. The family will also look for an accommodation in Candlewood Suites where they will be retiring for the three nights of their tour in Oklahoma. In addition, the family will also have a chance to carry out shopping activities in Outlet Shoppes and visit Yellow Rose Theatre for entertainment. This itinerary is relevant for this segment because there is enough time to drive from Houston to Oklahoma City considering that the family has a compact Volkswagen Tiguan SUV that is able to carry enough luggages for the four members and can withstand the long journey of about 1500kms to and from Oklahoma from Houston. In addition, travelling to the museums, theatres and shopping in areas around Oklahoma City is within the family level of i ncome. The family will organize necessary luggage including clothes and essential utilities for use in Oklahoma. The family will make sure to have enough money to cater for all the expenses including motor vehicle gasoline since the journey to and from Oklahoma is by road. After being prepared for the trip, the family will start the journey at 0700Hrs from Houston using their Volkswagen Tiguan SUV. The journey from Houston

Purification of Alcohol Dehydrogenase From Bovine Liver

Purification of Alcohol Dehydrogenase From Bovine Liver Jekathjenani Ratnakumaran Namrata Verma Introduction: In the world of chemistry, there are millions of enzymes, but in this lab the enzyme used is bovine alcohol dehydrogenase. This enzyme occurs in various mammalian tissues, but generally found in high concentrations in the organs such as liver and kidney. According to its name Bovine alcohol dehydrogenase, which implicates that it is collectively formed from bovine (cow), alcohol and the enzyme dehydrogenase. The protein was extracted from the liver of bovine. Alcohol is an organic compound which contains carbon atom (single bonds) and hydrogen atoms. This alcohol is available in various forms of liquid and used for a variety of purposes. According to its properties, alcohol is a hydroxyl group which has a sweet odor similar to fruit. Alcohol are further divided and identified into different groups and also they are polar. As they possess hydrogen bonding they have higher boiling points. Dehydrogenase is a type of an enzyme which oxidizes a substrate by a reduction reaction that trans fers one or more hydrogen H- to the electron acceptor which is NAD+ /NADP (nicotinamide adenine dinucleotide) or FAD Flavin coenzyme (Shibusawa et al, 2004). Collectively, it forms alcohol dehydrogenase, which is ADH persuaded by ethanol and acetaldehyde as they relate to carbon catabolite repression. It is also zinc containing enzyme which is activated by glutathione and EDTA, which contains heavy metals (Pateman et al, 1983). Many organisms contain an alcohol dehydrogenase enzyme which catalyzes the NADPH dependent of aromatic and aliphatic aldehydes into subsequent alcohols and catalyze the reduction of glyceraldehyde to glycerol (Arslanian et al, 1971). Alcohol dehydrogenase contains a several isozymes which catalyze the oxidation of primary and secondary alcohols to convert into aldehydes and ketones (Arslanian et al, 1971). The molecular weight of this enzyme is 39677.13 Da and it is made up of 374 amino acid sequence. The monoisotopic mass of this enzyme is 39651.32 and its p H value ranges between 8.6 to 9.0 with an extension coefficient of 12.6 and an isoelectric point at 5.4, its theoretical pI is 7.46.The alcohol dehydrogenase is also known for its battle against alcohol , its toxic molecules which negotiates with the nervous system so, the body organs which consist of high toxic of alcohol are liver and stomach which converts alcohol to acetaldehyde which is even more toxic substance and further it is conversted to acetate which is utilized by the cells present within our body (Goodsell et al, 2001). So overall, alcohol dehydrogenase converts potentially dangerous molecule into food ustilized by the cells preent within the body.In human bidy, alcohol dehydrogenase can create upto nine different kinds of alcohol dehydrogenase each having different properties. For example in liver beta3 enzyme(Goodsell et al, 2001).These each enzyme is formed of two subunits and they can be mixed and match to create mixed dimerss which are more active.Alcohol dehdroge nates also modifies certain other alcohols with giving outcome of dangerous products such as methanol. These by products are converted into formaldehyde by help of alcohol dehydrogenase (Goodsell et al, 2001). Catalytic activity of alcohol dehydrogenase: NADPH + an aldehyde NADP+ + an alcohol Methods: In order to conduct this laboratory experiment, All the required apparatus and materials were provided during the lab. Certain precautions and safety rules were followed such as gloves, safety glasses and lab coat. This lab was conducted for about duration of 11-12 weeks. According to the article (Arslanian et al, 1971) most of the steps and procedure was followed. Purification of the enzyme was carried out by following up eight steps. Precautions were made while the experiment was performed. Equipments were rinsed with distilled water before starting the experiment. The reagent and buffer solution were prepared with distilled water. All procedures were carried out at 0-40C. Buffer Preparation: The first step involved in the buffer preparation. The stock solution, 0.1M Tris HCl at pH 7.6 was prepared by dissolving 12.14 g of Tris base with 1000 ml of distilled water and the pH was adjusted to 7.6 by adding diluted HCl. The Tris HCl buffer solution with different concentrations such as 10mM (pH 7.5), 40mM (pH 7.6) and 50mM (pH 7.5) were prepared by diluting the stock solution with distilled water. Sodium Chloride elutant buffer (0.16M NaCl) was prepared by dissolving 9.3504 g of NaCl with 1000 ml of distilled water. Preparation of Homogenate: The second step involved the preparation of the homogenate. The bovine liver was homogenized in a Waring blender in 90 ml of 0.32 M sucrose in 10mM Tris HCl buffer at pH 7.5. Approximately 27.39 g of sucrose was added in 250 ml of 0.01M Tris HCl to make 0.32M sucrose in 10mM of Tris HCl at pH 7.5. The homogenate was centrifuged at 15000 RPM for 30 minutes using centrifuge-Sorvall RC5 refrigerated centrifuge SS 34. Ammonium Sulfate Fractionation: Step three involved ammonium sulfate fractionation. The homogenate was 35% saturated and equilibrated with ammonium sulfate by dissolving 20.9 g of ammonium sulfate in 250 ml of distilled water. The supernatant was centrifuged at 15000 RPM for 30 minutes and the precipitate was discarded. Then, concentration was increased to 60% saturated ammonium sulfate by dissolving 16.4 g in 500 ml of distilled water. The suspension was centrifuged at 15000 RPM for 30 minutes. The obtained gray pellet was dissolved in 40mM Tris HCl buffer at pH 7.6. Then, the solution was dialyzed against 2L of 0.04M Tris HCl at pH 7.6 for 24 hours and again dialyzed with same buffer for another 24 hours. Performing DEAE-Sepharose Chromatography: The fourth step involved DEAE-Sephrose Chromatography. DEAE-Sepharose column that can hold up to 10ml volume was applied. The column was equilibrated by applying four times of 10ml of 40mM of Tris HCl, pH 7.6 buffer. About 10ml volume of centrifuged and dialyzed material was applied through the column. The column was washed with the same buffer (40mM of Tris HCl, pH 7.6) and then eluted by 40mM of Tris HCl with 50mM of NaCl. About 1 ml volume of twenty fractions of enzyme solution was collected using microfuge tubes. Enzyme Activity Assay: Fifth step involved measuring enzyme activity using a spectrometer. The enzymatic activity was initiated with 1mL of volume of blank solution containing 20  µl of distilled water, 10  µl 33mM of ethanol, 10  µl of 0.26mM of NAD+ and 960  µl of 0.1M of glycine buffer. Enzymatic assay activity was measured by taking total volume of 1000  µl containing 20 µl of enzyme solution, 10  µl 33mM of ethanol, 10  µl of 0.26mM of NAD+ and 960  µl of 0.1M of glycine buffer. The wavelength was set up at 340nm and measured using Cary 50s and 60s spectrometer. One unit of activity equals 1 µmol NADH produced per min based on the absorption coefficient of 6220 mol/l/cm for NADH at 340 nm. The above procedure was repeated for kinetic analysis and the range of ethanol concentration used was 20 to 25 mM. The observed data were fitted using Lineweaver -Burk kinetic plots. Gel filtration: The sixth step involved gel filtration. The enzyme was precipitated by 62% saturated ammonium sulfate and dissolve in 10ml of 50 M Tris-HCl, pH 7.5. The suspension was centrifuged for 20 min at 10000 RPM. Then, the column of Sephadex G-50 was run with 10 ml of enzyme solution. The column was equilibrated and washed with 50 M Tris- HCl buffer, pH 7.5. Then, the column was eluted by 50mM of Tris HCl with 50mM of NaCl. Around 10 fractions were collected at the rate of 1 ml/min in a microfuge tube. The highest highest specific activity fractions were precipitated by 62% saturation with ammonium sulfate. In the final step, the enzyme was redissolved in 5 ml of same buffer and apply to the column of Sephadex G-50 under the same conditions. Again, the highest specific activity fractions were precipitated by 62% saturation with ammonium sulfate. Performing CM-Sephadex chromatography: The precipitated enzyme was dissolved in 1 ml of potassium phosphate buffer contain 0.02M of NaCl, pH 7.0 and the enzyme solution was dialyzed against the same buffer for 2 hours. 10ml of non diffusible material was applied to a CM-Sephadex column. Then, the column was equilibrated with the same buffer. Then, the enzyme was eluted from the column with two column volumes of 0.16 M of NaCl (20ml). 10 fractions were collected and precipitated with 62% saturated ammonium sulfate. Bradford Assay: The eighth step involved Bradford Assay. The data (absorbance) observed from Bradford Assay Standards was used for calculating the mass of BSA in  µg. The final step used in this experiment was SDS PAGE method. About 20 µl of enzyme with loading buffer was loaded on the gel and by observing the gel, the mass of the protein was calculated. Results: Bovine Alcohol Dehydrogenase (ADH) was purified by following up few methods. The experimental results were observed and recorded for appropriate methods. Using DEAE Sepharose Chromatography, fractions were collected and all the fractions were appeared colorless. The enzymatic assay activity was measured at 340nm using spectrometer. The figure 1 indicates that the enzyme activity was increased by absorbing the NADH. The highest specific activity was selected based on the graph obtained in the enzyme kinetic activity. However, this method failed, resulting no increased activity. The enzyme kinetic activity had done for all the fractions, but none of them shown the accurate result. The graph obtained from the spectrometer does not show the increased activity of the enzyme to conclude the presence of protein. The result of the enzyme activities of collecting fractions was shown in figure 5, 6, 7, 8 and 9 respectively. However, the Bradford assay method was performed and the absorbance of the standards and the enzyme were recorded in the following tables. Based on these values, the graph of standard curve of absorbance versus mass of BSA was plotted. Table 1: The following table represents the recorded values of absorbance at 540 nm and calculated the mass of the BSA using the Bradford assay method Figure 1: Represents the enzymatic activity obtained from the purified protein ADH after ammonium fractionation method had performed and the peaks are showing that activity is increased. The above plot was obtained at 340 nm using Cary 50s-60s spectrometer and it was run as two parts for 4 minutes. Figure 2: Represents the standard curve of A595 versus mass of ADH protein obtained from the Bradford assay method. From the slope value obtained from the curve, the mass of the ADH protein was calculated. The mass of the protein calculated from the figure 2 is 4.766  µg and concentration of the protein is 4.766  µg / 25  µl SDS-PAGE method: Table 2: Represents the recorded values of SDS-PAGE method for the determination of molecular weight of the ADH purified protein Protein Molecular weight (Dalton) Log (Molecular Weight) Mobility (cm) Strand 1 60000 4.778 4.8 Strand 2 50000 4.699 5.1 Strand 3 40000 4.602 6.5 Strand 4 25000 4.398 7.0 Strand 5 20000 4.301 9.3 Figure 3: Represents the SDS-PAGE analysis of purified protein bovine Alcohol Dehydrogenase (ADH). The graph was plotted with log of molecular weight versus mobility of protein based on the SDS-PAGE values. Figure 4: Represents the single band on an SDS-PAGE gel (9th lane). This figure shown the proof of the protein ADH present in the enzyme solution and mass of the protein was calculated based on the obtained SDS-PAGE results. From the figure 3 and 4, the mass of the protein calculated is 345143.74 Da Figure 5: Represents the enzymatic activity obtained in the fraction 9th of the purified protein ADH and the peaks are obtained at 340 nm using Cary 50s-60s spectrometer. Figure 6: Represents the enzymatic activity obtained in the fraction 10th of the purified protein ADH and the peaks are obtained at 340 nm using Cary 50s-60s spectrometer. Figure 7: Represents the enzymatic activity obtained in the fraction 12th of the purified protein ADH and the peaks are obtained at 340 nm using Cary 50s-60s spectrometer. Figure 8: Represents the enzymatic activity obtained in the fraction 13th of the purified protein ADH and the peaks are obtained at 340 nm using Cary 50s-60s spectrometer. Figure 9: Represents the enzymatic activity obtained in the fraction 14th of the purified protein ADH and the peaks are obtained at 340 nm using Cary 50s-60s spectrometer. Discussion: According to the experimental study, the outcome results were not satisfying, so overall the experiment was not successful it failed. Based on the SDS-PAGE, ADH purified protein was not much visible clearly on the gel. Proteins are viewed as bands. SDS-PAGE results indicates that smaller protein molecules are at the bottom of the gel and larger molecules are at the top of the gel. This is showing that SDS-PAGE gel separate the protein molecules based on the size and mass of the protein. Most of the protein bands are viewed in between the molecular weight, 100 kDa and 30 kDa. Determining mass and purifying the protein, Bovine Alcohol Dehydrogenase using the Bradford assay and SDS-PAGE procedure was conducted successfully using this experiment. The result obtained in the SDS-PAGE and Bradford Assay are differ from the standard value and the concentration of the protein was determined using these methods. Based on the molecular mass on the EXPASY website, the standard molecular mass of the ADH protein is 39677.13 Da. The experimental mass of the ADH protein is 345143.74 Da. The mass difference is a large number. This could occur due to the experimental errors. The experimental errors can be avoided by handling equipments and following the instructions in a proper manner. Predicting the protein band on SDS-PAGE gel could cause the error. Moreover, the purification method such as DEAE Sepharose Chromatography was performed to test the enzyme activity of the protein. The obtained results are shown as a figure 5, 6, 7, 8 and 9 in the results section. The overall results obtained in these figures indicated that the experiment was not turned successful. The figure 5, 6, 7, 8 and 9 shown that enzyme activities are decreasing and wiggling. They are not constantly increasing or decreasing. Therefore, it was concluded that the purification of the enzyme was not turned positive and it could be due to the human errors occurred while conducting the experiment. This could be po ssible due to various reasons such as, during measurements for making the solution at the very beginning may be the concentration required was not appropriate, due to human error it was not properly mixed. It could also be possible that while grinding the liver , certain chunks of the liver were still not properly collected due to which the amount of liver used was not effective to obtain supportive and positive results.The variability of the results presented here is loss of certain atoms during the process of purification as their was no enzyme activity observed.The substrate studies of the alcohol dehydrogenase isolated from the bovine liver have demonstrated the hydrophobic site for binding alcohol (Arslanian et al, 1971). The article mentioned that the buffer that has a low ionic strength is used for the enzyme adsorbtion which caused the incomplete deactivation of enzymes and it was proven evidently (Arslanian et al, 1971). Moreover, as there is no enzyme activity measured in step 5 (DEAE- Sephrose Chromatography), the gel filtration and CM-Sephadex Chromatography method was not performed for this study. The enzyme purification might get succeeded if the study has performed these two methods. The article mentioned that gel filtrations on Sephadex G-100 has successive ability to separate the enzyme from non enzyme protein (Arslanian et al, 1971.) For further studies, more information is required before conducting the study as well as the time allotted was less, due to which it could suggest certain results and test were not done at the appropriate time. In conclusion, the study was conducted by following the method listed in the article. This studys report discussed the properties and successful method for the purification of enzyme, Bovine Alcohol Dehydrogenase. Even though article procedures were followed, errors occurred which resulted in deviations in results. However, the methods of Gel filtration and CM Sephadex Chromatography where successive but could not be conducted in this lab because the enzyme activity was limited after DEAE Chromatography was performed. More caution should have gained while conducting the experiment. It is emphasized that further research on enzyme purification method could improve the results and find success in the study. Appendix: Sample calculation 1: Volume of one microliter= 0.001mL Volume of 20 microliter= (0.001 ml x 20  µL) / 1  µL = 0.02 ml Therefore, mass of protein in 1mL of stock solution= 0.10 mg Mass of protein in 0.02 ml of stock solution = (0.10 mg x 0.02 ml) / 1 ml = 2 x 10-3 mg To convert mg to  µL, multiply by 1000, Mass of protein= 2 x 10-3 x 1000 = 2  µg Absorbance of the ADH purified Protein, y = 0.2544 Slope Line of equation: Y=mx+b Y= 0.0505 x + 0.0137 0.2544 = 0.0505 x + 0.0137 The mass of the protein, x = (0.2544 0.0137) /0.0505  µg = 4.766  µg Concentration of the protein, C = mass/ volume = 4.766  µg / 25  µl = 0.19  µg/  µl Total mass that recovered= Conc. X Total volume = 0.19 x 1000  µl = 190.64  µg SDS- PAGE method: Absorbance of the ADH purified Protein, y = 0.2544 Slope Line of equation: Y= mx+b Y= 6.0902 x + 33.982 0.2544= 6.0902 x + 33.982 X= (0.2544 33.982) / 6.0902 = 5.538 The mass of the protein = 105.538 = 345143.74 Da References: Arslanian,M.J., Pascoe,E,. and Reinhold,J.G., (1971) Rat Liver Alcohol Dehydrogenase.Dept. of Biochem.School of Medicine, American University of Beirut.125,1039-1047. Alcohol Dehydrogenase(ADH)The university of Minnesota Biocatalysis/Biodegradation Database.Calzyme. Lab.inc. Shibusawa,Y.,Fujiwara,T.,Shindo,H., andIto,Y. (2004) Purification of alcohol dehydrogenase from bovine liver crude extract by dye-ligand affinity counter-current chromatography, J. Chromatogr. B. Analyt. Technol. Biomed. Life Sci.799(2):239-44. Pateman,J.A., Doy,C.H.,Olsen,J.E.,Norris,U., Creaser. E.H., and Hynes,M.(1983) Regulation of Alcohol Dehydrogenase (ADH) and Aldehyde Dehydrogenase (ALDDH) in Aspergillus nidulans.Proceedings of the Royal society.Bio.Sci.217, 243-264. Ward,W.W., and Swiatek,G.,(2009) Protein purification.The state University,, Scool of Environmental and Biology Science,Department of Biochem. And Microbio.76,1- 21. Goodsell,D.(2001) Alcohol Dehydrogenase.Molecule if the month. RCSB.Protein Data Bank.doi: 10.2210.

Unequal Education in America: Urban vs Suburban Education Essay

Unequal Education in America: Urban vs Suburban Education The gap between the nation’s best and worst public schools continues to grow. Our country is based on freedom and equality for all, yet in practice and in the spectrum of education this is rarely the case. We do not even have to step further than our own city and its public school system, which many media outlets have labeled â€Å"dysfunctional† and â€Å"in shambles.† At the same time, Montgomery County, located just northwest of the District in suburban Maryland, stands as one of the top school systems in the country. Within each of these systems, there are schools that excel and there are schools that consistently measure below average. Money alone can not erase this gap. While increased spending may help, the real problem is often rooted in the complex issues of social, cultural, and economic differences. When combined with factors involving the school itself and the institution that supports it, we arrive at what has been widely known as the divide between the suburban and urban schools. Can anything actually be done to reverse this apparent trend of inequality or are the outside factors too powerful to change? The issue of equality in education is not a new problem. In 1787, our federal government required all territories petitioning for statehood to provide free education for all citizens. As part of this requirement, every state constitution included, â€Å"an education clause, which typically called for a â€Å"thorough and efficient† or â€Å"uniform† system of public schools† (School Funding 6). Despite this requirement, a â€Å"uniform† system of schools has yet to be achieved in this country for a variety of reasons, many of which I will discuss later on. During the early part of th... ...omic background when judging students. Money will not solve or make this problem go away, no matter how many social workers are hired. Schools will succeed despite their financial circumstances if they have the basic components of motivated students, parent support, caring teachings, and strong central leadership. While this is the typical model of a suburban school system, Wilson High School proves that it can work anywhere. When ones thinks of urban public schools, overcrowded classes, underpaid teachers, and a lack of resources often come to mind. The fact is these problems can happen anywhere. While the environment at Kennedy could never be compared to the worst DC high school, the assumptions made against these schools are the same. By erasing these notions and confronting the problems one by one, we will be one step closer to reaching equal education for all.

The Ambassadors Body Essay -- Screen Theory Films Essays

The Ambassador's Body "Screen theory" developed in the 1970s from the work of a group of French and English film theorists including Christian Metz, Laura Mulvey, Jean-Louis Baudry, Jean-Louis Comolli, and Stephen Heath. In the form in which it has come to influencecultural studies, it combines elements of an eclectic range of theoretical perspectives, including the early structuralist work of Roland Barthes which proposes that the meanings of signifiers are determined by their position within a network of oppositions and equivalences; Louis Althusser's conceptualization of interpellation as a process of meconnaissance (misrecognition); and Jacques Lacan's seminal work on the mirror stage as a foundational step in the child becoming a subject. Screen theory treats filmic images as signifiers encoding meanings but also, thanks to the apparatus through which the images are projected, as mirrors in which, by (mis)recognizing themselves, viewers accede to subjectivity. One of its major strengths lies in its techniques for uncovering ideological messages encrypted in images, messages which are taken to have a direct constitutive impact upon their viewers. In the context of the 70s, this aspect of the theory contributed importantly to the development of a politics of the image which critiqued the mass media on the assumption that the images which they circulate shape the subjectivities of their viewers. Such a view, divorced from the heady mixture of "high theory" and left politics associated with Screen theory, remains the cornerstone of much contemporary censorship practice as well as P.C. politics. According to Screen theory, in addition to functioning as a vehicle for ideological meanings, th... ...en it is in a highly overdetermined way, from the canvas as a whole, rather than, as Lacan claims, from a single formal element, namely the image of the skull. Despite these concessions to Lacan's critics, my theoretical account of the gaze remains firmly Lacanian. In particular, I reject Screen theory's account of the gaze as specular in favor of Lacan's rival claim that the gaze is a site at which the Real disrupts the visual field. My differences from Lacan reside in an attempt to historicize his work by showing the way in which ideological factors mediate the effect of visual objects upon their viewers. *(From Chapter Six of my forthcoming Fetish: An Erotics of Culture to appear with Cornell UP, 1999; an earlier version of this same chapter will appear in Chapter Seven of Tom Rosteck ed., At The Intersection to appear with Guilford, 1998).

Benefits of Kids Playing Outdoors Essay

1. Introduction The modern day definition of playing for many children these days are stuck in front of the laptop, television, game console or tablet devices. Game consoles more generally refer to video games that required connecting to the television. Examples of game consoles are Microsoft Xbox, Sony PlayStation and Nintendo Wii. While there is doubted those tech gadgets can help young children in terms of their mental development and dexterity, getting kids playing outdoors is beneficial too. A gadget is a small technological object that has a certain function, but often thought of as unique. Examples of tech gadgets are smartphone, iPod, Samsung Galaxy Tab, PlayStation and many more. Playing outdoors is a form of exercise that encourages kids be well-being and healthy physical development. Play outdoors can let them explore their environment, improve their muscle strength, and organization, and also improves self-confidence. Playing vigorously outdoors also will increase flexibility, development of an extensive collection of physical skills, as well as involved themselves in sports. Outdoor play should not become too academic and too teachers and parents controlled. 2. Background Information The growing of kids nowadays and back then is different. Kids nowadays spend indoors that wired to technology while kids back then spend their time outside enjoying the nature. The huge majority of today’s kid only stays indoors use a computer, watch TV, online or play video games on a daily basis. However, only about 10 per cent of kids spend their time outdoors every day, according to a new nationwide poll from The Nature Conservancy. About 80 per cent of kids said that it is uncomfortable to play outdoors due to thing like bugs, mosquitoes, and also the heat outside. Then about 70 per cent of them said that they do not have transportation to go outdoors like natural areas. Lastly about 63 per cent said there were no natural areas or nice places for them to play outdoors that near to their houses. These days parents are so busy with their work and they do not have time to accompany or bring their children go out and play. Our culture is taking outdoor play away from young children through excessive of TV and computer use, unsafe neighbourhoods, busy parents, elimination of school recess and academic  standards nowadays that push more and more developmentally inappropriate academics into our early childhood programs, thus taking away their time to play and relax. 3. Benefits of Kids Playing Outdoors 3.1 Physical Benefits Obesity is getting more and more these days because most of them are lazy to do exercise and spend time outside, they prefer watching television, playing video games and online at home for the whole day. Outdoor play also enables children to enjoy the natural environment and learn how to seek out exercise, and fresh air. Children who learn to enjoy the outdoors activities have a much higher likelihood of becoming adults who like to hiking, bicycling, mountain climbing and many more. This is dangerous as obesity becomes an ever-greater national fear and as we must all learn to care and protect the environment. By spending time in the sunshine playing, it can help their bodies to get vitamin D to develop healthier bones and can reduce risk such as heart disease or high blood pressure. 3.2 Mental and Emotional Benefits Children these days have busy schedules with school and extracurricular activities and they may experience stress and suffer from conditions like depression. Physical activities outdoors can definitely help kids to reduce their stress and also can improve their mood. When kids are playing outside, they are most likely running, jumping, yelling and laughing. Take a break to let kids playing outside can increase focus of children while they are in the classroom. 3.3 Promotes leadership skills and encourage cooperative play In the environment where children create the fun, natural leaders will arise. One child will need to explain how to play the game, while another may enjoy setting up the physical challenge of an outdoor obstacle course. While in a setting where there aren’t clear winners or losers, children work together to meet a goal. The way they cooperate or work together to meet a desired result helps them to increase their relationship. They may also learn how to share foods, toys and so on. 3.4 Cognitive Benefits Playing can develops kid’s memory, thinking skills and ability to study. According to The National Centre for physical development, playing can develop children’s gross motor skills, which increases their ability to remember new information. Spending time outside can benefits children to determine new things and make sense of the world around them when they are outside. 3.5 Social Benefits When kids are playing outdoors with other kids, they are learning about relationships and how to behave as a member of a group. Spending time outside can allow children to make new friends, resolve conflict and express their feelings. They also will learn how to follow the rules and gain self-control skills. For example, pushing each other on the swing, playing together in the sand, jumping rope together and so on can develop social skills. Physical play, constructive play can also involve in social play if it encourages the commitment of more than one child. 3.6 Natural Experience Playing outside is vital to a child’s growth and their mental and physical development. When playing outdoors, they can interact with the environment, the nature by climbing trees, lying on the grass, digging in the sands, or play with the butterflies. By interact with the nature and also with the other kids outside, it helps to motivate the curiosity and creativity of children and they also can learn new thing of being outdoors. When they are playing outside, they can hear the sound of birds’ tweets, the bees breezing, the sound of the dried leaves and many more. Therefore, they also can learn and know about how do caterpillar become butterflies, how do plants grow, how does mud feel and smell like and so on. 4. Conclusion Providing for the outdoor play needs of children is a complex and challenging task. Parents should take some times to bring their children go out to enjoy the environment not just stuck in the house playing games or watching TV. As  a part of being child, they must have the chances of playing outdoors. So that they can be healthier, become smarter, can enjoy the environment and have memorable memories when they grow up.